Case study
Zoocomplex
4.8 stars and 34% higher checkout conversion: the Zoocomplex pet-care app for iOS and Android — supplies shop, health profiles and online vet consultations.
Zoocomplex. A service that takes care of pets
- iOS
- Android
An app that helps you take care of your pet’s health
This application has everything you need to care for pets: an online store with delivery of food and goods, veterinary consultations by video call, chat or a house call, groomer services, pet boarding, walking and training.
Scope of work
An application design requires a holistic approach. This includes researching the niche and competitors, building an impressive and friendly user experience with a focus on how people interact with it.
Discovery
Market analysis, UX research, user flow.
Design
Wireframing, UI design, design system.
Delivery
Animation, presentation.
Print, merchandise and the app in hand
A brochure, a tote bag and a staff badge carry the same illustrated pets and the green that runs through the app.
An introduction that builds trust
The onboarding provides the user with an introduction to the application and increases the level of trust in it.
It’s very easy to start using the app
To enter or register in the app, just enter your phone number and the code from the SMS.
All the most important in one place
There is a wide range of products for pets, a convenient product catalogue, fast navigation through the store and a convenient format for viewing products.
Catalogue
By animal first, then by category — with sorting and filters one tap away.
Filters, sorting and the product page
Price, brand, weight and animal type as filters; rating, name and price as sort orders; reviews and bonus points on the product page.
Favourites
Saved products, filtered by animal and category.
From the cart to a placed order
Quantity and weight, the free-delivery threshold, payment method, delivery method and recipient — and the thank-you screen.
Promotions, search and the processed order
Monthly promotions, a Telegram channel, search across the catalogue, and a confirmation when the order is processed.
Orders and their status
The list of orders and each order in full — delivery, recipient and contents.
Everything you need for your pet’s health and happiness in one app
Online consultations with veterinarians, appointments with specialised specialists, a pet profile in a smartphone and much more.
Pet profile on your smartphone
The pet profile stores the history of all online consultations with a report and recommendations, and records all the pet’s health features.
Create a pet profile
Online consultation with a veterinarian
Online consultations for more convenient communication with doctors in any format: call, video call or chat.
The convenient map of clinics and services
A customer can easily find a list of verified veterinary clinics and other services with filters, opening hours, specialists and cost.
Make an appointment with the veterinarian
Choosing a doctor, making an appointment at a convenient time for you, three types of consultation with a veterinarian of your choice.
86+ unique interface screens
More than 86 unique interface screens have been created for groomer services, hotels, training and walking pets.
Profile and notifications
Personal details, addresses and settings, and notifications for delivered orders, price changes and new posts.
The home and account pages in full
Two of the longest pages, top to bottom.
Zoocomplex × Jellyworkz
A pet-care app for iOS and Android: a supplies shop, health profiles and online vet consultations. 4.8 stars on the App Store and 34% higher checkout conversion than the web experience it replaced.
The challenge
Pet owners were juggling separate places to buy supplies, keep track of their pet’s health and reach a vet. The previous web experience converted poorly at checkout, and none of it worked well on a phone.
What we built
A native app for iOS and Android that puts the whole routine in one place: a pet supplies shop with catalogue, search, cart and checkout; order history and tracking; a pet profile holding health records; online video consultations with a veterinarian; appointment booking; a map of partner clinics and services; and other services such as grooming, boarding and walking. Support chat and push notifications run through the app, and onboarding introduces each section to a new user.
Outcome
The app holds a 4.8-star App Store rating and delivers 34% higher checkout conversion than the web experience it replaced.